Have you been hearing about the impact of big data? How artificial intelligence is changing the landscape of business? The essentials of metrics, measurements, analytics, insights, dashboards; big data is…
Before you take a trip, do you look at a map? Everyone is a little different, some take the road less traveled, others map out every point on the path…
Have you ever played the telephone game? A popular ice-breaker, players form a line, and the first player comes up with a message and whispers it to the ear of…
Screen sizes are getting smaller and the world more mobile, so engaging and building relationships with your customers is getting increasingly harder. When we communicate with customers via social, email…
As the owner, you wear many hats every day - from strategic visionary to toilet paper changer. As the business grows, so does the need for internal resources to support…
I've been alone with you inside my mind And in my posts, I've captured your glimpse a thousand times I sometimes see you pass across my feed Hello, is it…
Understanding the customer journey is essential for your business success but you don’t have to be a wizard. Marketing is all about understanding your customer needs and wants and positioning…
As the leader of your organization, your personal brand is influential on the company brand. Your personal brand doesn’t stay at the office when you are online, so is your…
Mobile marketing is a key component of interactive marketing. Organizations are increasingly using messages, software apps, surveys, and interactive ads in order to connect with and engage consumers. Mobile phone…
Congratulations! You have successfully launched your business. You have likely experienced some highs and lows already, but you’ve made it this far. It’s a new year and the perfect time…